Response to Warren

Not only is Devin Hester an excellent person to endorse Under Armour, Under Armour is very lucky to have Devin Hester want to be endorsed by them. In Warren’s blog post he gave the background to Devin Hester and Under Armour but failed to mention two very important aspects that Devin and Under Armour both share; they’re both American grown. Under Armour was a company started in the U.S. and has kept factories open only in America, being able to wear “American grown” products makes me feel good knowing that I’m supporting our country and our countries workers. Devin Hester has also been living the American dream; he attended school at the University of Miami where he played college football all 4 years and graduated. With the average number of football players graduating from college being about 79%, it’s impressive because even though Devin was clearly a phenomenal athlete this shows how much Devin appreciates and cherishes what an education means. What I liked most about Warren’s blog was how he noted that athlete’s will be drawn to this product because they see superstar’s like Devin Hester wearing Under Armour; these consumers will also believe that they can achieve the same athletic ability as Devin Hester. While this might not necessarily be true, it still allows children and adults everywhere to want to train at the best of their ability and represent Under Armour as they want to.